A sexy moving-company ad that was banned by the MTA last year is too steamy for the streets of Brooklyn as well.
Members of Brooklyn’s Orthodox Jewish community have gone as far as painting over a box truck from the Dumbo Moving and Storage Co. to cover up an ad that shows a couple in the throes of passion while surrounded by boxes.
“Some people say we’re going to burn in hell, we’re going to pay for our sins,” owner Lior Rachmany said of the hundreds of angry calls he has received, many from rabbis in Midwood and Flatbush.
Less than two weeks ago, one of Rachmany’s trucks was defaced near a Flatbush yeshiva, where it had been parked for roughly four hours. The vandals painted the back of the truck gray to cover the ad, he said.
“We received a phone call that was quite normal to us by now, [saying] if we don’t remove the truck, we’re gong to have to face some sort of consequence,” Rachmany said.
“We arrived a couple of hours after, and the back of the truck was painted with gray color.”
The damage cost him $2,000 to repair — and he’s still waiting on a new sign for the back of his truck, he said.
He said he declined to file a police report due to “the muscle this community has.”
Rachmany’s ad, which bears the slogan “Always wear protection,” was deemed too risqué for the subway system last year.
But he didn’t want his saucy campaign to die there, and instead slapped 15 of the vehicles in his fleet with the signs.
A couple of months ago, the calls and e-mails started pouring in, with Orthodox community members blasting the company for the photos.
One woman wrote to say she was “shocked” by the “graphic images.”
“It is so inappropriate to have kids, as well as adults, look at these images,” she wrote in an e-mail last month.
“I suggest you take them down. [. . .] If I don’t hear back then I can assume I need to contact a higher authority.”
A 29-year-old Orthodox mother of four told The Post the ads are simply not “up to community standards.”
“Their ads have no morals,” she said. “It’s like bringing a rated-R movie onto the streets, and you can’t get away from it because it’s parked right there at your corner.”
Despite the backlash, Rachmany insisted that he will not take down the ads.